Working with Microsoft can be like solving a giant jigsaw puzzle without seeing the picture.
Understanding Microsoft's complex ecosystem, including how to message inside Microsoft so you get their attention, how to operationalize Partner Center so you can get leads and how to leverage the Marketplace for more traction can leave you perplexed.
Not only is it complex, but the changing nature of Microsoft's people, programs, and processes can make it feel like a mystery.
When you can't see the picture, it can feel...
You experience difficulty navigating the partnership process, encountering obstacles at every turn.
The complex nature of Microsoft's partnership programs and the way sellers are "hidden" can be confusing, at best.
The sheer volume of information, updates and requirements can seem like a never-ending stream of hurdles you must clear in order to be even the least bit relevant in the eyes of Microsoft sellers.
I can relate... because I lived in your shoes for years. I was the leader of a Microsoft partner getting no attention, no time, and yes, no leads!
But through three companies and countless hours of trial and error, I was able to crack the code, which led to me becoming a go-to Microsoft partner, driving millions of dollars of co-selling revenue.
The Method Behind My Mastermind
The years of refinement, updates, and validation behind my success is what I've coined in my '3M Framework,' which is the core process we’ll be working through as part of the mastermind to help you drive millions in revenue as well.
The 3M Framework consists of:
Mindset: Cultivating the right mindset is crucial for effectively aligning with the Microsoft field. Without it, you will feel like you are running into a brick wall.
Messaging: Your messaging plays a pivotal role in your success. Clarity is key to achieving your objectives in a complex ecosystem filled with convoluted messages.
Mechanics: The mechanics are vital in partnering with Microsoft. Navigating the intricate requirements and knowing which ones to prioritize is essential for gaining (and maintaining) recognition.
When you apply our 3M method, you can expect to see major results in your business, such as:
Increased lead flow, sales pipeline growth,
Increased exposure inside Microsoft,
Increased access to Microsoft programs and funding,
Rob understands how to work with Microsoft, making it easy for Microsoft sellers to engage and share opportunities.
Senior Account Director, Microsoft
Rob is extremely knowledgeable about the Microsoft partner ecosystem, and his process builds credibility with field sellers at Microsoft.
Former Territory Channel Manager, Microsoft
Rob brings actual value in his strategic outlook to partnering with Microsoft and guiding a customer's journey for joint success!
Account Executive, Microsoft
The Microsoft Partner Accelerator Mastermind
I’ve intentionally created this mastermind to include the key ingredients listed below, which are exactly what you need to excel as a Microsoft partner.
BI-WEEKLY LIVE TRAINING SESSION
Every two weeks we will cover different aspects of the 3M framework, including operationalizing partner center, leveraging the Microsoft AI Cloud Partner program, co-selling, Marketplace and much more.
BI-WEEKLY LIVE Q&A SESSION
After each training session, you can ask me questions about the content, or anything related to partnering with Microsoft right away. You can submit your questions before hand, or you can ask them live on the call. If you can't attend the session but submit a question, I will answer the question and you can watch the recording.
ACCESS TO RECORDED MICROSOFT GUEST EXPERT INTERVIEWS
Hear directly from Microsoft leaders and sellers on what they believe makes a great partner.
RECORDINGS OF GROUP SESSIONS AND Q&A
If you miss a session, don't fear, you will get a recording of both the live training session and the Q&A session.
3M COMMUNITY ACCESS
A team where you can collaborate with like-minded peers and connect with me (Powered by Microsoft Teams)
3M MICROSOFT PARTNER FRAMEWORK
Learn how to apply the 3M’s in your business.
3M FRAMEWORK RESOURCE LIBRARY
Workbooks, videos and exercises to help you implement the 3M framework.
The Microsoft Partner Accelerator Mastermind
If you have Microsoft services revenue responsibility for your company
Get Notified when the next cohort is scheduled
click "Get Notified".
(If not happy after week 1, I will refund your entire investment.)*
Starting and becoming a Microsoft partner in those early years was incredibly tough. I earned only a fraction of my previous income as a W2 employee, struggling to meet my family's basic needs at times. Often, the business took precedence over family desires. While we always had food on the table, there were sacrifices like missing out on family trips and spending time together.
My dream of running a successful Microsoft partner seemed to slip away, and the emotional rollercoaster was overwhelming. Competitors seemed to effortlessly win deals, get leads, and receive accolades from Microsoft while I struggled to find and close the next sale.
If you're facing similar challenges, know there are ways to turn the tide.
Despite the hardships, I persevered, fueled by belief in our vision and the value we could offer to Microsoft and our clients. Looking back, those years were a testament to my resilience and commitment to breaking through the barrier. Crucially, I decoded the success formula for working with Microsoft and have replicated it multiple times.
Built and Delivered by
I’m an author, speaker, and highly sought-after business development consultant. I've founded multiple businesses, including a successful 7-figure exit.
My current firm, Venvito Consulting, is a leading authority for Microsoft Partners.
I’ve been part of the Microsoft partner community for nearly two decades. I've received multiple awards for both outstanding sales and leadership performance.
You will find me regularly presenting for the International Association of Microsoft Partners. Additionally, I've been interviewed by Microsoft on numerous occasions, sharing my insights with partners worldwide.
I'm on a mission to help founders and leaders demystify the success formula and become a go-to partner for Microsoft.
Interested in enrolling for our next group, starting in October 2023?
Click below to schedule your free partner accelerator call where we will talk about what it will take to get your business to the next level with Microsoft and how the Mastermind group will give you the tools to get there.